Cixi Initiates Household Appliance E-commerce Platform
- Details
- Category: Ningbo District
- Published: Tuesday, 25 February 2014 13:02
Shortly after New Year's Day, Cixi Household Appliance Shop steps further in its strategic cooperation with Suning E-go (one of the mainstream platforms for household appliances in China). Recently, Cixi Household Appliance Shop officially commenced sales in Suning E-go, with the first 20 Cixi household appliance enterprises making debut collectively.
Suning E-go is the third e-commerce tycoon Cixi Household Appliances House advances with ever since its cooperation with Taobao on November 27, 2013 and 360buy on December 13, 2013 while its cooperation with Amazon is coming to fruition.
Cixi initiates such “government-enterprise-united, factory-banded, market-oriented” e-commerce platform in the household appliance industry in China. It is an effective exploration and attempt to realize transformation and upgrading steered by the government, to lubricate the channel between platform and industry chain and the channel between manufacture and sale, and to plug regional brand.