Promotion and exhibitions boosts Ningbo’s tourism
- Details
- Category: Governmental News
- Published: Tuesday, 05 August 2014 08:51
The first half year has seen a steady increase in Ningbo’s tourism economy, with inbound, outbound and domestic travel all on the rise. According to the statistics, the decline of 2013 has been stopped in the first half year, with a 7.52% growth in the inbound travel. The exhibitions held in Ningbo like APEC SOM and “two conferences and two exhibitions” have contributed to the rebound of the inbound travel. In the first 6 months, there is a 7.52 % growth of inbound tourists against the general decline of Zhejiang province and the country, with a total number of 617.300. The number of foreign tourists increased by 7.36%, tourists from Hong Kong, Macao and Taiwan respectively by 3.28%, 33% and 5.78%
The outbound travel in general is increasing but has slowed down. In the first half year, the number of outbound tourists organized by travel agencies in Ningbo is 280,390. The growth rate is only 3.36%, with a sharp drop, compared with the 54.35% increase in 2013. Affected by the MH370 accident, the number of people who choose to travel to Singapore, Malaysia, Thailand, Japan, Philippines and Vietnam dropped greatly.
Now the domestic tourism market is increasingly leisure-oriented. Encouraging policies, various promotions and festivals have together boosted the steady growth of domestic tourism market. According to statistics, Ningbo has accommodated 31,627 million domestic tourists, up 12.53%. From January to June, the Municipal Bureau of Tourism has attended Zhejiang (Shandong) Tourism Exchange, Nanjing Tourism Promotion and Shenzhen.Ningbo Week. There is a noticeable increase in the markets of Guangdong, Shandong, Sichuan and Guangxi.
