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“Fenghua Nice” to promote Fenghua County to the world

On June 9, the activity of “sharing the Asian Games in Fenghua” was held in Fenghua Urban Culture Center. Fenghua District has released characteristic Asian Games-themed travel routes, and is the first in Ningbo to launch the unified brand for publicity. With the name of “Fenghua Nice”, the district has hired 10 foreign “social media experts” as “overseas recommendation ambassadors for the Asian Games-themed travel routes”, telling the stories of Fenghua District and Ningbo to the world.

To welcome the upcoming Asian Games tourists at home and abroad, Fenghua District released the “7+N” Asian Games-themed characteristic travel routes on the activity spot.

The seven distinctive travel routes include the praying trip to the mountains, the bay and coastal leisure trip, the food tasting trip, the cultural relics trip, the romantic style trip, the fruit picking and tasting trip, and the wild travel and living trip. “N” refers to the theme tourism routes related to the Asian Games, including 18 tourist or festival activities, over 40 intangible cultural heritage experiences, as well as numerous tourist sports such as canyon drifting, jungle exploration, and equestrian performance.

Reportedly, all the 10 foreign “social media experts” hired as :overseas recommendation officers” this time have the experience of studying or working in Ningbo, and each has a considerable number of fans. They will use short videos, micro travel notes, Vlogs, and other methods to promote Fenghua District to foreigners living in China and overseas audiences without any obstacles, showcasing the charm of the district as the “most beautiful peach blossom land and the best place for entrepreneurship”

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