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Ningbo promotes financial O2O innovation

Recently, the Ningbo central branch of the People's Bank and Ningbo Commission of Commerce launched a joint notice on promoting the financial O2O interactive innovation. 
According to the notice, Ningbo will strengthen the O2O interactive innovation in the services industry, including building the local catering O2O platform, developing the O2O mobile ticket market for the local cinemas and implementing the smart parking O2O application. Meanwhile the regional well-known mobile E-commerce platforms and business circles will be built, such as the local mobile E-commerce platforms and the mobile catering featured business circles. The mobile financial payment applications will be developed, including the multi-mode application of vegetable markets, and the mobile financial payment applications (including the financial IC card system) for major Chinese and western style breakfast restaurants. 
"The scheme, which covers various aspects of the mobile financial O2O interaction, will have a comprehensive and lasting influence on the regional economy and the citizens' life. Such mobile financial applications as the non-stopping parking payment at the Century Oriental Square will be put into use in more areas." Said a person in charge from the Ningbo central branch of the People's Bank. 
According to the notice, to attract more organizations and groups to the promotion of the O2O interactive innovation applications, Ningbo will grant investment rewards or subsidies to support the qualified projects with good growth potential, by means of related special capital funds or industrial funds.
Early in 2015, Ningbo was selected as one of the first five pilot cities for mobile finance by the State Commission of Reform and Development and the People's Bank of China. After a year's efforts, Ningbo has made great progress in the pilot work. So far, a comprehensive public service platform for mobile finance has been established, a dozen of financial or living applications have been implemented, and the pilot O2O financial platform has been included in the national policy for promotion at the state level. 

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