Market-orientation brings China Food Expo a big success
- Details
- Category: Ningbo Business
- Published: Tuesday, 27 November 2012 09:53
The 2012 China Food Expo concluded in the International Convention and Exhibition Center on the afternoon of 18th. More than 2,000 enterprises took part in the Expo. Attendees reached 324,000, 38,000 of whom were professional merchants with an increase of 8.7% compared with last year. The turnover reached 12.73 billion yuan with an increase of 10.6% compared with that of last year.
The market-oriented Expo stresses promotion and business-business meetings by offering communicate platforms for suppliers and buyers. Great success has been achieved in near ten economic and trade discussions such as the purchase meeting of China’s top 100 business and trade enterprises, the purchase negotiation meeting of large chain enterprises in China and abroad.
Specialties from Taiwan, Zhejiang and other provinces were of distinct features and high quality, attracting a large number of buyers. Sales of Ningbo time-honored brands went through the roof and the exhibitors replenished twice or three times every day to meet the demand. More than 30 tons of goods at the exhibition area of Kuche, Xinjiang Uygur Autonomous Region were sold out soon. And at the request of the buyers, the Expo committee closed the Expo two hours later than planned.
For the first time the committee organized online Food Expo and promotion activities. Group buying websites signed agreements with more than 400 exhibitors within four days and 266 food companies signed contracts with the online Food Expo, bringing a food supply all the year round with a value of 110 million yuan. Over 10,000 people registered as members of online Food Expo and over 300,000 visited the website. The promotion activities were held jointly by the Expo Committee, Petro China, China Telecom, Jiaochen Group and associations of the five service industries. The 80,000 coupons issued to customers promoted consumptions at and after the Expo and beyond the food industry.
