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B&B economy brisk in Ningbo

Ningbo issued the "plan to promoting the in-depth integration of agriculture, tourism and culture by accelerating B&B economy" in April this year.

According to the plan, Ningbo will build the B&B industry as a new kind of industrial chain economy. It proposes for the first time the "deeper and wider" definition of the B&B economy, which is the new industrial chain economy integrating such industries as sightseeing agriculture, cultural creativity, entertainment activities, healthy physical therapies, fitness and health care for the aged, rental and cooperation, information service, farm produce and products processing and marketing, and trade and catering, with the B&Bs as carriers and rural tourism and commercial activities as practical ties.

 

The plan has also put forward the goals of the B&B economy. By 2020, there will be 30 B&B economic cluster zones, 30 industrial integration demonstration zones, 30 beautiful landscape zones, 60 model B&B projects and over 100 AAA scenic villages. The annual growth rate of the revenue of the B&B economy will exceed 25%, thus achieving the annual revenue of 10 billion yuan in three years, doubling that of this year. The industrial system and public service system of the B&B economy will take shape, with prominent improvement of development quality and enhancement of service and administration standard. The B&B economy will make significant contribution to the social and ecological development of the city, and will serve as an important economic polar for strengthening agriculture, beautifying rural areas and improving farmers’ income

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