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Category: Ningbo Business
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Published: Wednesday, 11 August 2021 15:13
“There are two coffee beans, with great commercial value, planted in large quantities in the world, namely the Arabica bean and the Robusta bean. Serbian coffee boasts various flavors, strong floral and fruity aroma and appropriate complementarity of acidity, bitterness and sweetness ...”
On August 5, a special tasting event was held in the permanent pavilion of products from Central and Eastern European countries. As the fourth largest coffee brand in the world, Doncafe from Serbia made its way to China. This is the first CEE coffee brand entering the Chinese market, debuting at the 2nd China-CEE Expo in June this year and considering Ningbo as a “bridgehead" for future development in China.
It is reported that Doncafe has 14 production bases around the world, it perfectly combines traditional production methods and modern brewing technology, aiming to produce high-quality products for the mass market. After more than 20 years of development, it has emerged as one of the top 5 coffee brands in the world, ranking 4th in total sales, and is expected to become a dark horse in China’s prevailing coffee market.
Ningbo Serbian National Pavilion, which has been engaged in trade between China and Central and Eastern European countries for many years, serves as the general agent of Doncafe in China. Zhong Kai, CEO of the company, said: “We will attempt to sell the coffee in Ningbo International Convention and Exhibition Center Hall 9, and the first national flagship store location is still under investigation, which is expected to land in Ningbo Old Bund in November this year.
By the new retail model of ‘online and offline, we will operate Doncafe as a national offline chain store similar to Starbucks and open it for franchising, while introducing abundant product lines of coffee beans, instant coffee and espresso. With the diversion of offline stores, some other new products from Central and Eastern Europe, such as milk and cereal, will also have more opportunities to be known by the public.
At present, the team in charge of the Serbian National Pavilion in Ningbo is also opening “Central and Eastern European House" in more than 60 major cities in China with Ningbo as the center. According to their vision, the “Central and Eastern European House" is not only a place for commodity experience and tasting but also a “living room of the city" to show the economy, politics and culture of Central and Eastern European countries in all aspects.
Ningbo has the only China-CEE economic and trade cooperation demonstration zone in China, relying on the platform of the CEE Expo, which brings us a lot of promotional opportunities. Next, we hope to introduce more high-quality goods into China, spreading them from Ningbo to the whole province and even the whole country." Zhong Kai said
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Category: Ningbo Business
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Published: Wednesday, 11 August 2021 15:06
In May, the Hangzhou Bay Geely Krypton Factory project with a total investment of more than 10 billion yuan was put into trial production. As one of the first batch of "future factories" in Zhejiang Province, it mainly produces pure electric new energy vehicles, which can achieve an annual output of 300,000 after reaching production capacity. The production capacity of vehicles is expected to add an annual output value of more than 50 billion yuan, with a profit and tax of 6.5 billion yuan.
In March, the second phase of the Ningbo Silicon Microelectronics IC IC chip packaging and testing project with a total investment of 11.1 billion yuan started. After it is completed and put into production, it can form an annual production capacity of 13 billion advanced packaging modules, and it is expected to achieve annual sales of 16.5 billion yuan.
In January, the construction site of Dongfang Cable's high-end marine energy equipment system application demonstration project was busy. After the project is put into production, it is expected to produce 220 kilometers of flexible DC submarine cables, 370 kilometers of dynamic submarine cables, 1,000 kilometers of submarine optical cables, and marine umbilical cables. 150 kilometers and 350 sets of marine cable accessories, the new sales income is 4.52 billion yuan, and the total annual profit and tax is about 590 million yuan.
A large number of strategic emerging industry projects with large investment, high output and strong driving force have been reported frequently, reflecting the sonorous step of Ningbo to promote the high-quality development of the manufacturing industry.
In the first half of this year, Ningbo Industrial Investment Qianfan competed like a rainbow and ran an enviable "acceleration". Among them, the city's accumulated industrial investment was 50.74 billion yuan, the manufacturing investment was 44.17 billion yuan, and the technological transformation investment was 30.72 billion yuan. The year-on-year growth was about 30%, and the two-year average growth rate was about 20%, ranking first in the province.
To stabilize the economy, industry takes the lead, and manufacturing takes the lead. In recent years, Ningbo has insisted on putting the focus of economic development on the real economy, giving priority to the development of advanced manufacturing, promoting the concentration of resource elements to advanced manufacturing, policy measures to advanced manufacturing, and strengthening of work force to advanced manufacturing, promoting the accelerated transformation of traditional industries upgrade.
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